Sunday 3 February 2013

Tartans in Fashion

Although Tartans are a traditional and ancient way of constructing fabric, they are constantly in contemporary design due to their classic, nostalgic appeal and endless options of design.

"Anglomania" was Vivienne Westwood's Autumn/Winter 1992-93 collection which heavily featured and focussed on the classic beauty and qualities of tartan. Westwood has adopted the use of tartan since her collection in the seventies, where she became famous through her fascination of the "punk style". 
Westwood also believes that fashion is a combination of ideas between France and England and her designs reference historical elements and costume of the eighteenth and nineteenth centuries using a collision of French haute couture and English tailoring to contextualise the "Auld Alliance" between France and Scotland. 

 

Westwood not only uses a diverse range of traditional and contemporary tartans but also designed, in conjunction with specialist tartan manufacturers, Lochcarron, her own tartans. For example, McBrick, which used a particular colour palette inspired by the London landscape and The MacAndreas which was named after Westwood's husband and collaborator, Andreas Kronthaler. The designer introduces a new tartan to each season, demonstrating the fabric will never go out of fashion.

According to Vivienne, the appeal of tartan is "heroic, rustic and traditional and because of this, romantic. It has the sense of dressing-up, even fancy dress and lends itself to role-playing, perfect for coquetry"

Anglomania, Autumn/Winter 2012/13
 Wallace Tartan Kilt





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